Personal Statement

Karenbook

I am a multimedia professional with over 20 years’ experience in print, online, radio and TV.

I am currently working at Yello Media Group as a senior writer. In this position, I am responsible for producing original and exclusive online and print content for 20+ Caribbean markets. I also work closely with the marketing team on various projects and campaigns.

I have worked as a broadcast journalist and producer at several leading and award-winning media organisations in the UK and overseas including Reuters, BBC, Al Jazeera English, Sky and ITN.

I have exceptional creative, editorial, research and production skills; an unrivalled ability to adapt and a willingness to develop professionally and personally.

Below is a summary of my core skills:

  • Producing original multimedia content.
  • Extensive writing and proofreading.
  • Video editing using Adobe Premiere.
  • Working to deadlines.
  • Stills selection and editing.
  • Headline writing.
  • Handling breaking news.
  • Time management and organisational skills.

Below is a summary of my technical ability:

  • Extensive experience of various content management systems.
  • Video editing on Adobe Premiere Pro.
  • Desktop editing on Avid Newscutter.
  • Audio editing on Adobe Cool Edit Pro.
  • Picture editing on Adobe Photoshop.
  • Managing and promoting content on social media including YouTube, Twitter, IG, LinkedIn and Facebook.
  • Knowledge of various newsgathering tools including iNews and ENPS.
  • Use of web analytical software including Google analytics.
  • Ability to create infographics and write graphic sequences.

Please click on the Vision, Words and Sound links to see examples of my work.